Graphic Design Specialist
Collaboration drives Nordson’s success as a market leader in Industrial Precision Solutions and Advanced Technology. Our employees thrive in an environment where we help each other reach our personal best and enable our company to continuously improve and grow, and our customers to succeed. You will find Nordson employees sharing our success by giving back in the communities around the world where we live and work.
Bring your experience to Nordson MEDICAL as the Marketing Design Specialist. In this position, you will plan and execute various graphic design, web design, motion design, and marketing projects for internal and external audiences across multiple channels. You will split your time working in a collaborative team environment and independently to create clear, credible, and compelling communications for product branding and commercial launches, events, and ongoing campaigns that drive real-world business results across multiple medical markets & business units.
Essential Job Duties and Responsibilities
Conceptualize, design, and create marketing materials to include, website interfaces, digital advertising, collateral literature, print advertising, and video content.
Develop marketing campaigns for the purpose of generating new leads and opportunities for the sales organization.
Support existing marketing programs such as web-based campaigns and sends, search engine analytics, and list management.
External and internal email newsletter creation including writing, image creation, and custom coding.
Manage and support various internal communications and merchandising initiatives locally, and at facilities around the globe.
Education and Experience Requirements
Minimum 2-3 years professional web and print design experience, healthcare related experience will be a plus
Minimum Associates Degree in Visual Communications, Bachelor’s Degree preferred in Graphic Design/Visual Communications
Skills and Abilities
The successful candidate will offer a portfolio that demonstrates advanced conceptual, graphic design, illustration, and videography skills; the ability to think creatively; and a keen eye for the aesthetic, color use and typography.
Thorough understanding of search engine ad placement and campaign management
Strong web publishing skills in CSS, HTML, ASPX and basic web script languages
Stronger than usual attention to detail and deadlines
Ability to read and adapt to market trends and conditions
Ability to develop and implement marketing campaigns that are unique and effective
Ability to manage and maintain complex asset libraries
A quick learner with a willingness and ability to multitask and switch context when necessary
Budgeting and time management
Exemplary written and verbal communication skills
Be flexible and objective about design work
Willingness to collaborate with other departments and accept constructive feedback
Possess the ability to develop timelines; strong problem solving and analytical skills; well-developed organizational skills
Intermediate to advanced knowledge of the following software packages: Adobe’s Creative Cloud suite, including Illustrator, Photoshop, Premiere, After Effects, Dreamweaver, and InDesign. Maxon’s Cinema 4D or similar advanced 3D application
Advanced skills and proficient in the use and navigation of Windows operating system in a networked environment. Ability to use advanced functions in most standard office applications. Ability to efficiently use advanced Word, PowerPoint, SharePoint, and Excel functions to meet the productivity requirements of the position.
Must be capable of learning new software tools and use them efficiently.
Base Salary Range for this position is: $69,000 to $86,000, and bonus target is 3%; shift premium may be available depending on shift associated with the specific job opportunity. Benefits including Medical, Rx, Vision, Dental, and Health Savings Account (HSA), Retirement and Security benefits including 401k and Life Insurance. In addition to Paid Time Off and paid Holidays, each employee receives 16 hours paid time each calendar year to perform volunteer services for Nordson-sponsored events. Ample opportunities for giving exist at Nordson including our Matching Gifts Program.
The base salary pay range for this job level is a general guideline and not a guarantee of compensation or salary. Individual salaries are determined by a variety of factors including but not limited to internal equity, business considerations, and local market conditions, as well as candidate qualifications, such as education, experience, and skills.
Working Conditions and Physical Demands
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.