Inside Sales Representative


Anoka, MN

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

Where You’ll Work – Lubrication Equipment Division (LED)

Our heritage brand – with a legacy dating back to the company’s initial founding in 1926 – Graco’s Lubrication Equipment Division (LED) is a global leader in fluid handling technology, providing products worldwide to a diverse range of markets including vehicle service, industrial, fleets and transportation, construction and mining, as well as renewable and non-renewable energy markets.

The future of LED is bright, with significant investments being made across the business; the division is expanding to accommodate increased demand and growth driven by an investment in new products and innovative ideas. With global industry ramping up into high gear, LED is positioned to grease the wheels, bearings, and machinery that will revolutionize the future.

Ready to join us?

Job Purpose

To focus on the organization’s mission of developing and maintaining a profitable base of business selling Graco products through outreach and lead-generation by working via telephone, internet, and social media with assigned accounts and prospecting for new accounts in order to meet sales and contributions objectives.

Essential Duties

  • Manage defined Salesforce lead process via the internet, open chat via Graco website, trade shows, social media, video, targeted campaigns and other sources as assigned

  • Using a defined call frequency and prescribed procedures to directly communicate and sell by telephone, internet, video and social media with assigned customer accounts while also targeting new account building and strengthening customer relationships.

  • Maintain accurate Salesforce records of all identified leads.

  • Successfully introduce new products and promotions by telephone, internet, video and social media to customers.

  • Follow up on customer inquiries, complaints and other requests.

  • Coordinate with Account Managers account development strategies.

  • Elevate Account Managers to handle qualified sales leads, technical issues, demonstrations or critical meetings as needed.

  • Prepare sales activity reports and provide sales management with account and market information.

  • Required to attend trade shows, pro-shows and sales meetings.

  • Provide necessary training via telephone, internet, video and social media to sales partners.

  • Perform other duties as assigned.

Position Requirements

Essential Qualifications

  • Associates or Bachelor's degree in business, marketing, sales or equivalent educational experience.

  • Two plus years successful business-to-business sales experience via telephone, internet, video and social media.

  • Strong written and oral communication skills, problem solver, relationship builder, excellent time management, and team collaborator

  • Excellent PC skills with experience with CRM software and database management solutions.

  • Willingness to travel a minimal amount.

Desirable Qualifications

  • Vehicle Service market experience.

  • Graco product knowledge.

  • Mechanical aptitude.


Power to Be

At Graco, the Power to Be means providing the support, resources and freedom to pave your own way. Bring your unique attributes to the table, along with a commitment to being your best self, and you can be a part of a culture that rewards effort, celebrates uniqueness, and gives you the tools you need to succeed and become your best, fullest self along the way. Our culture empowers employees to chart their own career path. Our managers provide support and opportunities while offering freedom for employees to find their own Power to Be. Whether you decide to move up within the same department or expand to another cross-functional group, you will gain the well-rounded experience to succeed on your own terms.

Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.

Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit

Proven Quality. Leading Technology. Launch your career with Graco!