Marketing Director, Customer Solutions
Home Based, GA
Are you a current Elekta employee?
Please click here to apply through our internal career site Find Jobs - Elekta.
Want to join a team with a mission to improve and save lives?
We continually look for motivated and skilled individuals who are interested in supporting our customers – healthcare professionals who use our products to help patients and their communities.
We currently have the following opportunity available - please contact us for more details!
We don´t just build technology. We build hope.
We are looking for a Marketing Director, Customer Solutions to join our team!
Preferred location: This is a remote position.
What you’ll do at Elekta:
The Marketing Director, Customer Solutions is primarily responsible for engaging all Customers throughout their journey with Elekta. The role will cover multiple market segments across the complete suite of Elekta’s products. Expectations include creating a marketing strategy to engage all customers from the C-Suite to Users of Elekta’s solutions. This includes programs differentiating our service and education and crafting our overarching value proposition. This position is responsible for the development and execution of the regional market strategy, market segmentation, and other marketing programs. The Director is also responsible for assessing the market position and market opportunity to inform the strategic plans for the region, including creating new offerings, upskilling marketing talent, launching new value-added services, and addressing challenges for success.
Creation of marketing strategies to drive customer engagement through services and education through various healthcare stakeholders.
Plan and execute marketing campaigns and strategies focusing on the customer.
Educate customers about our products/services through video, social media, landing pages, and customer service.
Own and drive C-Suite marketing programs to engage across the health system in partnership with strategic accounts.
Conduct marketing research to ensure data-driven, customer-centric value proposition and highlight areas of improvement opportunity, profile, segment customers, etc., competitive approach positioning, and competitor/market developments and activities.
Design a pragmatic approach to customer engagement and execute multiple customer/prospect-facing events per fiscal year to increase exposure and accelerate and influence the customer journey.
Develop critical clinical, operational, and financial value propositions for each market segment, clearly identifying and communicating the features, advantages, and benefits of the holistic Elekta solution / overarching partnership with Elekta.
Collaborate with global Marketing teams to develop proof points & case studies supporting elements of the Elekta value proposition & integrate them into our overarching value proposition of Elekta as a strategic partner (quantifying where possible).
Gather and report on customer feedback initiatives to drive internal alignment and innovation.
Manage co-marketing activities via strategic business relationships that help deliver value to the market.
Other duties as assigned
MBA or marketing advanced degree required; graduate-level degree in a related discipline such as Physics, Engineering, or Marketing is required.
10+ years of marketing experience; customer marketing within services and/or solutions medical device companies are required.
10+ years of experience in downstream marketing and medical or capital equipment sales.
Previous people leadership skills and demonstrated the development of teams required.
Strong verbal and written communication skills/ability to make top management-level presentations
Strong analytical capabilities coupled with a strategic business approach
Strong communication and collaboration skills in cross-functional/global settings
Demonstrated ability to organize and lead multi-disciplined, high-performing teams
High energy and drive for results
Up to 50% travel required
What we offer:
Opportunity to work with a proactive and supportive team
Excellent Medical, Dental and Vision coverage
401k, paid Vacation and Holiday
A health of additional benefits including wellness reimbursement, tuition reimbursement and flexible spending account
Opportunity to work on cutting edge in medical advancement
Close-knit company culture
How to proceed?
We are looking forward receiving your resumé. Please attach your resumé in the application form and we will contact you!
If you have any questions, you are welcome to contact Lisa Zhang, Talent Acquisition Partner on LinkedIn.
We are an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, veteran status, or any other protected characteristic.ID:uDnQdo