Partner Digital and eCommerce Strategist

HP, Inc.

Vancouver, WA


Partner Digital and eCommerce Strategist

Description -

Job Description:

Looking for a Digital evangelist to join the Omnichannel team to help drive HP’s digital transformation. As a key member of the Partner Digital team, our goal is to Win wherever customers are searching, shopping or buying so that we can maximize market share, revenue, and margin.

The ideal candidate has 10+ years of digital marketing experience, is able to identify key opportunities to improve HP’s overall customer experience on our Partner websites, and is an effective communicator who can drive change internally and within our top partners.

Roles and Responsibilities:

  • In partnership with Sales, Marketing, and Category strengthen existing online HP business with key HP Channel Partners (e.g Best Buy, Staples, Walmart).

  • Analyze and understand partner digital strategy, online platform and execute key optimizations and recommendations to improve online sales of HP products. By improving the overall customer experience on Product Detail Pages, Win in onsite Search, dominate offsite search and identify and execute Conversation Rate Optimization opportunities.

  • Provide online recommendations including but not limited to: ecommerce, SEO, paid search, customer experience (quarterly and annual reviews of measurable results for key accounts).

  • Conduct A/B testing to identify optimal customer experience and drive incremental revenue for HP as well as documenting best practices to share across the organization.

  • Support HP data collection program that track partners adoptions of best practices and drive improvements in partner experience scores.

  • Identify and share digital best practices across the team.

  • Have firm understanding of HP Consumer products and stay up to date with digital industry knowledge.

  • 25% travel required.

Education and Experience Required:

  • Bachelor’s degree in Business; advanced degree or MBA preferred.

  • 10+ years of professional experience with a combination of Marketing, Sales, Business Planning experienced preferred.

  • Demonstrated Team leadership experience.

  • Digital Agency experience desired

Knowledge and Skills:

  • Experienced digital professional who can lead cross functional teams in driving digital strategy and hands-on execution to deliver measurable results

  • Self-starter, collaborative and results-oriented

  • Financial planning and modelling skills, comfortable to manage high complexity business planning and reporting.

  • Strong communication skills at senior management internally and externally.

  • Knowledge of promotional marketing processes and practices.

  • Negotiation skills and ability to frame the product value proposition to customers/partners.

HP offers a comprehensive benefits package, including:

• Dental insurance

• Disability insurance

• Employee assistance program

• Flexible schedule

• Flexible spending account

• Health insurance

• Life insurance

Per the Washington statute, the estimated range of compensation for this job in that location, at the time of this posting, is $135,000 - $170,500. This position may be eligible for incentive pay, for openings where this is applicable.

Job -

Sales

Schedule -

Full time

Shift -

No shift premium (United States of America)

Travel -

25%

Relocation -

No

EEO Tagline - 

HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.