Solution Engagement Marketing Manager

HP, Inc.

Fort Collins, CO

Solution Engagement Marketing Manager

Description -

HP’s vision and promise are to engineer experiences that amaze. With the heart, creativity, and energy of a start-up, and the brain, muscles, and determination of a Fortune 100 corporation, HP continues to deliver ground-breaking new technologies to build on our 80-year legacy of innovation.

The Customer Success Group is a group that reports directly to the GM of Advanced Compute Solutions, ACS. This group is responsible for managing customer’s journey of ACS solutions through not only landing the customers acquisitions but also increasing customer adoption, expansion, and renewal of the solutions. Within the Customer Success Group, the Customer Engagement Marketing team is responsible for developing engagement materials to keep our customers on the ACS solution journey at every step.

You will lead a team of masters and experts of the field to derive customer engagement materials ranging from the area of education, advisory, advocacy, outcome coordination with the goal of customer onboarding and Implementation of the ACS solutions. Example tasks may include creating easy-to-choose materials, such as, a product finder with technical benchmark information. Another example would be sponsoring educational seminars or running technical forums to educate customers on how to best use the solution in their installed based. This is a good example of engagement materials enabling customers to easy-to-use. Another example could involve creating advocacy of the solution in tradeshows, technical papers, and forums. The priority for the manager is to establish the customer engagement strategy, the policy, and then the implementation of the policies through the teams of experts in the chosen domain such that customers stay on the HP solution journey.

The desired location for this role is Fort Collins, CO or Houston, TX.


· Creating new foundations and strengthening current customer engagement touchpoints to aid customers in completing and staying on the HP ACS solution journey.

· Determining the right medium of communications to address the different customers across End-Users, Enterprise IT’s or operators, and channel partners based on the journey and the solution.

· Partnering internally and externally across:

o Segment Teams

o Solution Program Teams

o Product and solution development teams

o Portfolio Strategy Teams

o Alliance/ISV/Market Teams and Partners

· Engaging with all key customers types focusing on their needs, wants, and frustrations as it relates to how they would like to be supported in their journey steps of selecting, adopting, expanding, or renewing HP solutions.

· Aligning with key stakeholders to determine KPI’s. From these KPI’s, being able to determine the necessary business management systems to govern success. The KPI and BMS shall include the following parameters to necessitate onboarding and implementation.

o Education

o Advisory

o Advocacy

o Outcome coordination

· Developing data gathering capabilities aligned to the customer and business priorities. Examples may include benchmarking or TCO calculators.

· Optimizing technical knowledge, technical resources, and peer connections to establish and elevate trusted and influential relationships.

· Creating a learning culture across the team that grows technical leadership and business value capabilities.

· Building and growing teams by driving accountability for results across teams, creating a diverse, inclusive, engaging, and motivating environment, managing talent and performance expectations, and collaborating across internal teams.


· Managing headcount, deliverables, schedules, and costs for multiple ongoing projects and programs, ensuring that resources are appropriately allocated, and that goals, objectives, timelines, and budgets are met in accordance with program and organizational roadmaps.

· Developing any necessary external relationships with outsourced partners and suppliers, including setting expectations regarding deliverables, product quality, schedules, and costs; ensures that team members are effectively communicating and collaborating with outsourced resources.

· Providing feedback to product & solution development through collaboration with Product Management and R&D teams based on customer feedback and industry partnerships.

· Inserting customer requirements into the development of the Market-Requirement-Document.

· Maintaining a cadence of communicating with customers about their adoption trends, sentiment, and mining opportunities for deeper engagement

Education and Experience Required

· 5+ years of customer engagement marketing in product marketing or solution marketing.

· 6+ years people management/leadership experience required.

· Engineering, Computer Science, or related field AND 10+ years.

· Master's Degree in Business Management, Engineering, Computer Science, or related field AND 10+ years professional experience including technology leadership.

Knowledge and Skills

· Demonstrated experience across key industries (e.g.: Architecture, Engineering, Construction, Product Design and Manufacturing, and Media and Entertainment) as well as brought new solutions to market.

· Strong communicator with the ability to identify opportunities and influence organizations and individuals to gain support and overcome resistance with data and logic; ability to simplify complex topics for diverse audiences.

· Superior business acumen, technical knowledge, and industry experience encompassing one or more engineering, technology, and product domains.

· In-depth experience working with customers across procurement to IT operations.

· Excellent people management and staff development skills, including managing teams across geographies and leading change management.

· Ability to create and implement high-level frameworks and processes to drive strategic and organizational excellence across customer experience teams.

· Passion for asking and answering questions to challenge and expand the thinking of those around you.

HP offers a comprehensive benefits package, including:

• Dental insurance

• Disability insurance

• Employee assistance program

• Flexible schedule

• Flexible spending account

• Health insurance

• Life insurance

Per the Colorado statute, the estimated range of compensation for this job in that location, at the time of this posting, is $135-180,000. This position may be eligible for incentive pay, for openings where this is applicable.

Job -


Schedule -

Full time

Shift -

No shift premium (United States of America)

Travel -

Relocation -

EEO Tagline - 

HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.