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Making an Impact: Tour Live 2021 In Review

The National Association of Manufacturers and The Manufacturing Institute’s Creators Wanted campaign took the Creators Wanted Tour Live in 2021 to Ohio, South Carolina, Iowa, North Carolina and Texas–with more than 3,500 attendees and 2,700 students participating in the mobile experience, while building an email roster of more than 150,000 people interested in manufacturing careers.

We’re progressing to the campaign goals of recruiting 600,000 new manufacturers, as well as increasing the number of students enrolling in technical and vocational schools or reskilling programs by 25% and increasing the positive perception of the industry among parents to 50% from 27%. And we’re just getting started.